Prada First Spring by Yang Fudong

Photography: Yang Fudong
Models: Adrien Sahores, Jacob Coupe, Geng Li, Ji Lili, Gao Xiu Li, & Zhao Lei
Next month print ads with images from the video will be released.

The film was shot in Shanghai, according to Prada the film was inspired by the Chinese adage that “the whole year’s work depends on a good start in spring”.

I’d love to be doing stuff like this in the future.

Timeless.

via

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